Published on May 28, 2024
Adapting sustainability and strategy: the case of Champagne
Abstract
π Nicolas BEFORT is associate professor of economics at Neoma Business School and heads the bioeconomy and sustainable development chair.
π₯ He is conducting a study on the transformation of Champagne and the transition issues for winegrowers and champagne houses.
π¨ He presents two approaches to building a sustainability strategy: a rationalised approach based on local indicators and a holistic approach based on informal networks.
π It highlights the need to produce standardised tools to facilitate the identification of relevant solutions.
π± It highlights the importance of open forms of experimentation and the multiplication of players to encourage innovation and the appropriation of new practices.
π’ It emphasises the role of organisations in structuring and disseminating knowledge and practices.
π It stresses the need for clear regulatory policies to accompany the disappearance of unsustainable practices and facilitate access to new technologies.
